The Vintage Mercury-Lincoln Cougar – A Nascar Legend
Many have thought of the Mercury Cougar a simply nothing more than a luxo-bloated version of a Ford Thunderbird. It may well surprise many Ford, Mercury as well as Ford Mustang and Mercury Cougar enthusiasts that 35 years ago that the Cougar Pony Car was kicking butt on the Trans-Am circuit.
In its origins, the Cougar was an idea that Lincoln-Mercury had been tossing around, for some time, with the idea of a smaller sporty car. As early as February 1963 this idea of a smaller as well as sporty Lincoln-Mercury vehicle, to be introduced to the North American market, came to emerge within the corporate head office, marketing and design staff.
The success of the Ford Mustang was all that was needed to put the wheels in motion. Indeed the famous marketing reference in regards to the product market popularity and sales of the Ford Mustang Pony Car was a sign in a donut shop that Or donuts sell as fast as Mustangs. Nothing drives the automobile industry more than the potential and promise of fast car sales figures. It is noteworthy that even the name of the vehicle product Cougar can be said to be family...
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