A full color brochure is a great means of showcasing your business and products. Brochures are usually done in three standard sizes and these are 8 x 11, 8 x 14 and 11 x 17. The different brochure sizes have its specific use or purpose take for example the unfolded 8 x 11 which is commonly used in creating product sheets or may be tri-folded if ever to be used as a companys brochure. However, for those companies that want to economize the 11 x 17 brochure may be employed. These 11 x 17 brochures are simply folded in half.
There are certain things to consider when creating brochures. First you have to make the cover as interesting as possible. Bear in mind that its the cover that will be the first thing that your customers will notice when they received your brochures. The cover will determine the very first impressions of your customers toward your business.
Likewise, try to create a theme in which your customers may relate to and then make use of this theme all throughout the content in your brochure. Make use of one large illustration that illustrates a story that has significance to your readers for a much greater impact. In terms of pictures to be use for...