One of the most important factors in postcard printing aside from the design is the papers stocks. The paper can really make a big difference especially for postcards that have a very simple theme. The paper stock can provide the postcards with that extra flare.
The paper stock used for commercial postcard printing is divided into two categories the coated and the uncoated. Under these categories are sub categories that are determined by means of weight and these are the text and then the cover stock. The text stock pertains to the lighter weight paper used usually for the inside or the body of a book or a catalog and much more expensive than the cover weight paper. On the other hand, cover stock is heavier but more durable and commonly used for outside covering of books or catalogs and has a chic look and feel to it.
In terms of the coated paper stock options for postcards, there are two options the gloss and the matte stock which are both coated papers. The gloss paper stocks are commonly used for brochures, flyers and the likes. Likewise, it is also used for full color printing projects like full color photographs, full color images as well as some graphics...
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