How to Charge What You Are Worth as a Creative Professional
If you are having difficulty knowing what to charge, then check out your competition and find out what theyre doing. Find out if they post prices or fees on their website or if they have “packages” or deals. Do they have payment options?
While you are researching, keep in mind just because your competition is charging one way it is not necessarily how you should be charging.
One of my clients is a business and life coach. Most coaches charge for a set number of scheduled phone meetings, which seems to be a standard for “the coaching industry,” but that doesnt mean its the best way.
I encourage my clients to charge fees that match who their clients are and what they are trying to accomplish. Its very refreshing to do what works for you and not necessarily follow the “industry standard.” If you dont feel comfortable with the way your industry charges, by all means change it. Just because the industrys doing it doesnt mean that its right.
Another client of mine, Shelly, is a wedding planner. When we first began working together she had three...