1. Attention-Getting Ads Get Results
Think about it…how many advertisements do you hear every day…how about every hour? Let’s face it, we’re bombarded with magazine ads, newspaper ads, TV ads, radio ads, and the Internet is plastered with ads on every site. Not many of the astronomical number of advertisments stick with us, and make an impact. How can you make your ad STAND OUT FROM THE CROWD?
“Make a dramatic statement: “Even my dog knows ….”
“Surprise them with the unexpected: “Use for 30 days totally free…”
“Ask a thought provoking question: “Is your current insurance costing you hundreds of extra dollars every year?”
“Use high impact headlines – it’s important to snag their attention right away.
2. Get Personal
How many times have you been caught in the cycle of automated phone services? Yeh, you push 15 numbers and end up back at the main menu and never did talk to a sales rep. People are hungry for personal interaction in the marketplace. Look for ways to make your business a personal experience that your...