The total lending in the UK has seen an upward trend. The figures released for September, 2005 shows that the total lending has increased by 9.0bn. Secured loans, that constitute an important part of the total lending, are not very far behind. It has seen a growth of around 7.7bn. No data is available however, for best personal loans. Best personal loan is a subjective concept and it is difficult to quantify the data related to it.
Best personal loans is how a borrower perceives the financial product offered to him. The satisfaction that one derives from the use of personal loans will categorise them into best personal loans. The term satisfaction is used often in the financial circles. Lenders often use the term to show their commitment to creating satisfaction among their customers. However, very few lenders are sure about what brings upon satisfaction.
Since the needs and requirements of no two borrowers are similar, it will be difficult for loan providers to gain knowledge of the satisfaction criteria. No more can loan providers sustain by offering standardised products that are meant to cater to a diverse group of people. The number of loan providers has...