When youre selling your own property, whether its a house, townhouse, condo, apartment, a finished lot, raw land, a farm, a ranch, or whatever, the first thing to get right is the price you ask for it. If you work with a broker, the legwork is done for you. When you work as a FSBO (for sale by owner), you need to figure it out yourself. Lets look at how to do just that.
Setting a Price
First, dont make the mistake of looking only at what you need to get out of it. Its important to know that, of course, but that number may, or may not, have any relationship whatsoever to market price. It may be lower or higher than market price. The first is situation is great. The latter may require you to rethink whether you want to sell your property at this time.
If you price your property below market price, itll be snapped up quickly. The problem, of course, is youll leave a lot of money on the table. This will lead to a lot of sellers remorse.
If you price your property above market price, it may sit there unsold until the cows come home. If its priced very much above market price, people wont even come and look at it. The market place talks and it talks...