Effective Keyword Use for SEO

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In SEO, keywords are of supreme importance. Keywords are words or phrases that search engines use in order to match web pages with search queries. It’s important to optimize your website with strategic keywords in order to maximize targeted traffic. You will use keywords in both your on-page and off-page optimization.

First of all, choose a domain name that includes your best keywords. For example, if your best keyword phrase is “satellite affilaite”, you’d want to choose a domain name that includes this phrase. You might therefore choose a domain such as “SatelliteAffiliateTips.com”.

Use your keywords in the title tag and description tag. The description tag should make sense and entice users to visit your site when they view the description on a search engine.

Your keywords should also be used in your H1 tag. Scatter keywords throughout the content of your page to a keyword density of between 3%-7%. Avoid overuse of a keyword. Most SEO experts believe that using a keyword too frequently can trigger a search engine’s “keyword stuffing” filter. It is believed that the search engines use such a filter in...

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