Climbing to the Top.
Have you ever had a friend call you and say, Hey, I googled myself today and actually found me! Cool, you think. You go to your computer and try to google your friend as well. Nothing comes up. You tell her. Oh, well, you have to click next at the bottom of the page. Keep clicking that until youre on like, the forty-seventh pagedo you see me yet?! Of course, just keep clicking next, why didnt you think of that?
You didnt think of it for the same reasons millions of other people searching the Internet dont think of it. Theyre either in too much of a hurry to pay attention to anything after the first results page, or theyve come to believe that anything after the first results page isnt as interesting or helpful.
Getting your website and business on search engines is a good way to help promote yourself, but getting to the top of the search engines is where you want to be. After all, people arent going to keep clicking until they find your site on the forty-seventh page. People dont even know theyre looking for your site. Its your job to put it out there so its easy for them to find, and one way you can do this is by getting to the top of...
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