If money is a bit tight, or you are just starting out, then making full use of tools freely available on the web is a MUST.
There are plenty of FREE tools out there; you just have know where to look.
Overture Keyword Selector Tool
( http://inventory.overture.com/d/searchinventory/suggestion )
One of the first things you need to do with every online project is to find out how many people are searching for that topic.
Overture, now owned by yahoo, gives us this great little tool that shows how many people searched for a particular topic in the previous 30 days, as well as what keywords they used to do that search..
A site well worth book marking.
Blogger – Google Own Blogging Service
( http://www.blogger.com )
Blogger is very easy to use, and if used the correct way can be a great way to get newly developed sites indexed by the search engines.
You can setup as many blogs as you wish post as often as you wish, and say almost anything you want.
Web Site Code checker
( http://validator.w3.org )
These days its very easy to quickly put up a website using your favorite WYSIWYG HTML editor, but...
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