5 Steps To Optimizing Your Website For Google And Yahoo
The mere thought of SEO is enough to send most webmasters into a flutter. A good ranking in the search engines is a sure-fire way to make money from a website, yet it is not an easy task. But while the exact ranking algorithm used by top search engines is one of the worlds best kept secrets there are some basic principals you should always keep in mind:
1. Site Design
The structure of your site is important because this is how search engines see how each page relates to another. When your site is spidered, the search engine will quickly be able to judge the relevance and quality of your site from the sitemap.
Creating a good site map involves naming pages using your top keywords, while at the same time ensuring you are giving it an accurate and succinct name. Keyword spamming has penalties! Googles sitemap is a good example at http://www.google.com/sitemap.html.
2. Optimize for your audience, not for the search engine.
Search engines prefer sites on a specific subject because specialized information is more beneficial to search engine users. So, for example, your site would...