You have evaluated your stock and have discovered you have more of a certain product line than you feel you are able to sell. Upon further evaluation you discover you have a line of products you will be discontinuing.
This is a moment of decision. A moment when you decide how to dispose of the items you dont feel you can reasonable sell in your normal online store.
Certainly you can offer the merchandise at a savings to existing customers, however there may be more marketing value in placing the items for sale at an online auction site.
Many online consumers will utilize an online auction site to seek out bargains. They will wade through page after page of similar items searching for something that connects with their pocketbook. Many times an online auction site is used because it has the greatest potential of housing the greatest number of items a consumer may be looking for.
As you begin to place items in an online auction directory you are tapping into a largely ignored and misunderstood marketing tool for your existing business.
If you sell your items on your site to existing customers with a reduced price tag, you will likely have some...
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