There has been a great deal of buzz about blogs in the past few years. If you havent yet jumped on the bandwagon, I will do everything I can to convince you that it may help you succeed in business. Just like anything else, blogs only work with a real commitment. Blogs do require work. You get as much out of your blog as you put into it.
The right blog can make or break your business. It can help you succeed online in many ways. Most importantly, it will bring you closer to your customers. When you communicate through your blog, you are building a relationship. As your customers become more familiar with your business the more likely they will do business with you. If you play your cards right, your blog can do the selling for you.
The power of a business blog compared to traditional advertising mediums is that you are talking to your customers as opposed to talking about your product. Your customers are not interested the greatness of your product until they can trust you. They couldnt care less about marketing hype. A clever tag line will only go so far when you are just another business. Your blog can differentiate your business from your competitors. Your...