The best email marketing idea may be summed up in three words Give to get.
Think about this concept from the customers point of view. They are already barraged with marketing from a variety of sources and they get tired of feeling as if the business owner is only interested in the money they have in their wallet or the credit their willing to accept to purchase your products or services.
How strange must it seem to the consumer to have a business owner who openly expresses an interest in finding ways to freely extend a benefit? This concept reminds me a bit of the movie Miracle on 34th Street. Remember when Santa sent customers to other stores if Coles was too expensive. The result was that many consumers discovered a heightened devotion to the fictional department store.
When you use email marketing to educate and inform customers about your product or service you make significant strides toward the ideal goal of giving to get.
Every business owner understands that you need to spend money to make money. In a parallel way you need to expend yourself on behalf of your potential customers in order to earn their trust and potential loyalty both are...
To view and download this full PLR article, you must be logged in. Registration is completely free. Once you create your account, you will be able to browse, search & downlod from our PLR articles database of over "1,57,897+" on 1,000's of niches and 200+ categories without paying a penny. Click here to signup...
