Using articles to get one way, high quality back links is an extremely effective and successful linking technique. Why? When you write an article, you’re providing the fresh content that search engines love and you’re demonstrating your expertise and abilities.
By writing articles, you’re establishing yourself as an authority in your field and creating a positive feedback loop which, in turn, will drive more traffic to your website.
Follow this three step process to start your article marketing strategy.
Step 1: Research and Write Your Article
The obvious first step is to write your article. Before you turn on your computer and open your favorite work processor, you should spend time planning your article. If you begin typing without any planning, you probably won’t get very far.
You need to brainstorm at least 10 different topics, all relating to your website. You will develop these 10 topics into 10 separate articles.
Once you have your 10 topics, you’ll write one article, 400 to 500 words in length, about each one. Each topic should differ enough to allow you to reach the minimum word count. The topics...