Youve likely read dozens of articles on why you should use certain Internet marketing strategies. The good news is many of them seem to have potential so you begin the art of Internet marketing.
However, this article is intended to point out those Internet marketing strategies that just dont work. I know what youre thinking youre wondering if you might be on the wrong track and perhaps youve been wasting your time. Hopefully this article will help clear things up for you.
Search Engine Optimization (SEO) Here is a strategy that just doesnt work (if you dont use it). Far too often online, business owners work hard to develop an SEO strategy that encompasses Meta title information as well as keyword rich content only to abandon the idea at some point. SEO WILL NOT WORK if you dont keep at it.
Calendar of Events This strategy is also problematic especially if you list events that were outdated more than a year ago. Usually a calendar of events page starts out with great intentions, but gets lost in the shuffle at some point. If no one updates the calendar and youre not hearing from customers its quite possible your customers are going elsewhere because...