If you want to rank well in search engines, then you absolutely must understand how to do market research and build your keyword lists. Why? Because keyword research determines your market’s profitability and competition.
If you skip this stage, you could wind up doing a lot of work following dead ends. There are some markets that just are not worth pursuing. You don’t want to end up chasing a market that isn’t profitable.
You need to decide what the market is looking for and bring yourself to the market. Many small business owners do just the opposite. They come up with a product or service they think the market needs and then try to go after and convince the market of their product value.
There are plenty of markets available that will suit your tastes. Once you find the market that you want to reach, then you will build your keyword or key phrase lists.
In this article, I assume that you already have a target market in mind. Therefore, I will give you a high level overview on how to do proper keyword research. I’ll start with the benefits of keyword research.
The Benefits of Keyword Research
What are the...