There is a new trend is selecting the right fragrance for someone you love known as personalized perfume. The personalized perfume sites offer to create a fragrance based on your loved ones personality and then create a customized blend just for them.
While the idea is definitely quite unique, and the gift idea is really very cute and sweet, there is an inherent problem with basing a perfume blend on the personality of an individual. Perfumes and colognes create a unique scent for everyone who wears them because the fragrances mix directly with the bodys natural chemistry and pheromones. No single perfume or cologne is going to smell exactly the same on two different individuals because their body chemistry id too unique. No matter which perfume or cologne you purchase, the end result will be something that is already personalized.
These little businesses are doing quite well, however based on the uniqueness of the idea and the hope that the perfume or cologne purchased will make the recipient feel special. The websites ask for a basic list of the individuals personality, and then for a list of fragrances they already wear. They need this second list to match a...
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