It’s not the plan that is important, it’s the planning.
Dr Graeme Edwards
There are over 25 million small businesses in the United States. Most of them would benefit from doing business online. The Internet becoming an ever more ingrained part of our lives, and business is becoming unimaginable without it. Yet, many business owners are unsure about how to succeed online.
Proper preparation does not guarantee success, but the lack of it almost certainly will result in failure. We all want to succeed when we start a business, but we often disregard the need for proper planning. The keyword is proper, not planning. If you do everything in your power to properly plan your business, you increase your chances for success.
Even if you have an existing business, your business plan should have an online business strategy. Succeeding online will require a new way of looking at your business. If you had a marketing plan for your brick and mortar business, your online presence is going to demand that you update your overall marketing strategy.
Treat you online business seriously. Many online businesses fail because people treat them like...