Everybody who is doing Home Business is confronted many times with the choice whether or not to spend money on buying extra traffic or leads in order to speed up or increase their sales. And even though it is not too difficult to decide when to spend money it is still not an easy decision.
First of all you need to decide what this investment will bring you in terms of sales compared to its costs. This is difficult, especially when you dont have any experience to base your assumptions on. Still, it is vital to think about this and make an estimate. The best way to tackle this is to break your assumptions down in small pieces in order to work out how many sales you are going to generate. For example, you buy 25.000 visitors to your webpage for US$ 100,-. You assume that this service will not deliver you a warm market. Therefore the chance is significant that people who will visit your page are not very interested. So assume that only 1 out of 5.000 visitors are actually interested. Assume also that 1 out of 4 who is interested will buy one product of US$ 50,-. In this case you will get 25.000 visitors divided by 5.000 are 5 people who are actually interested. Out of those...
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