Simple SEO: How To Create Content The Search Engines Will Like
Improved search positioning means greater exposure to targeted traffic, but few E-Biz owners really understand how to run an effective search engine optimization (SEO) campaign. According to Andy Jenkins, founder of online business forum http://StomperNet.com, Your web site ranking is determined, in large part, by the quality of your content it must be both compelling to your visitors and consumable to the search engine spiders.
A Matter of Substance
Jenkins reveals two key practices that can help you cooperate with the search engines and give them the kind of useful information theyre after:
Avoid Duplicate Content
When pages living on separate domains are extremely similar, the engines will classify them as duplicate content and rank them very poorly. One page will go in their normal index; the other will be relegated to their supplemental index, where none its value is manifested. This often poses a problem for eCommerce stores selling numerous similar items.
Every page of your web site probably has some design elements that are the same, like your navigation bar, header...
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