Turning Turnkey: An Innovative Packaging Technique To Help Boost Your Sales
Chances are, youve been selling your digital products as they are. If its an eBook, you must have been selling the same for what it is, nothing more, nothing less. If its web space, you must have been offering it for what its worth. If its a software program, you have just been promoting its benefits and features with the hopes of bagging some sales. Granted that you may have been including some bonuses here and there to increase the value of your products, youre still making your main product as the centerpiece of the deal.
Hence, the success or failure of such a package would ultimately depend on whether or not your main product would be able to deliver.
Throughout the years, however, internet marketers have tried other packaging techniques. They have experimented with quite a number of these techniques. Often they failed. But sometimes, their efforts rewarded them with substantially increased profits.
One of these packaging strategies is what we have come to know as turnkey. Why turnkey? Its because these packages are designed to complement one another and provide...