At one point better search engine rankings was entirely up to just building links. These links were the holy grail of improving your search engine placement.
Web site promotion was simply about getting links and pointing them to your web site. If you are doing this strategy you may feel calm and confident about your web site. If so, now is the time to start taking some action because if you do not change the way you are optimizing a web site you will be feeling the Google Bomb on the next update. Let me explain, a little personal experience that may help you.
Back during the 2002 era of search engine optimization many web site promotion firms were looking to gather links and simply continue to gather more and more. Although, this was the method at the time and the best strategy to improve search engine placement a lot of energy was put into these optimizations. Then a google bomb happened.
What is a google bomb, well this was a statement which was created in the SEO arena because a lot of companies were just building garbage links. The linking strategies were perfect for 2002, but not perfect for the new update. So as our team kept building links the 2002...
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