Using The Power Of The Unconscious To Persuase Affluent Prospects
“Logic: The art of thinking and reasoning in strict accordance with the limitations and incapacities of the human misunderstanding.” ~ Ambrose Bierce
Persuading the affluent requires that we dig deeper, into uncharted waters, where most people are afraid to go. The key is appealing to our other than conscious minds and employ the power of emotions to sell.
Researchers have determined that our conscious minds can only hold an average of seven bits of information at a time. Considering how many things we could be thinking about, that’s quite an insignificant number.
There are so many things to think about. . .what we see, what we hear, what we feel, what we need to remember, what we are trying to forget. . . All of these things take up space somewhere. . . but we’re only able to consciously think about seven of them at a time.
So while we’re thinking of our seven little things, we’ve got a gigantic internal hard drive to hold the things we need to be able to access when necessary.
Our other-than-conscious holds on to all of the...
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