If you know how to create a bog then you have a fabulous promotional technique at your fingertips. A blog provides the ever-changing type of web content that search engine spiders die for, and if your website is new, then you will have no need to submit to any search engine for inclusion in its indices.
Spiders seek out blogs like they hunt flies, and when they find yours it will be reported back to headquarters immediately and your website will be scanned and immediately listed. Assuming, that is, that the content warrants it and that your blog is considered good enough for the website link on it to be given a visit.
If you dont continually change the content on your website, then it will quickly drop down the Google listings, and also those on the other search engines. However, its not just the website: its every individual webpage on your site that has to continually change, because the search engines list each page individually, not whole domains. Search engines just love change, because they exist to provide a good continuous information service to their users, and if the content of the web pages in their indices remained the same all the time, they would...
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