The key of your business success is building customer loyalty. Holding on to existing customers is as important as soliciting new customers to keep feeding your list with fresh subscribers. Customer loyalty is the key to your business growth and profit. Because loyal customers generate a...
Today, canvas is the most popular of all art media. From fine art reproductions, contemporary art, abstract art, original paintings and digital photos can be turned into canvas prints.
Although canvas is certainly the most popular and preferred medium of painters nowadays, back then the...
Make Your Mailing a Home Run, Not a Strike Out!
You can use great design and copy to get a better response.
When you send a mailing to your customers or prospective customers you are counting on making considerably more money in new business than you spend on the mailing, right? It...
7 Key Principles of Relationship Marketing to Attract Customers and Get Them to Stay on Your Life!
Most of business owners fail to effectively attract and retain lifetime customers. What they fail to realize is the key principles of relationship marketing, that converts potential...
A lot of people are now getting into online businesses and online marketing either to supplement their real world income or for it to become their primary source of income. Why? Because online marketing just provides them a lot of benefits!
First, you can reach just about anybody in the...
*Write a review on a book, experience, movie, radio show, or something you really liked. People like sincere reviews.
*Write tips on something you really know. You dont have to do much research. It can be something you heard about recently, some opinions and advice, any bit of inputs....
Customer Retention marketing is a tactically-driven strategy to keep relationships with customers going and increase customer interest. This strategy relies on the study of customer behavior. Here are the basic tenets of a marketer that seeks to increase customer retention:
1. Past and...
A business without a sign is a sign of no business. This is an advertising banner or quotation that can be seen in large billboards along the roads and on the side or top of buildings that is vacant. Television and radio would say, This program would not be shown or be heard without...
When your profits begin a downhill slide or just seem at a stalemate, you scratch your head and ask a thousand times, “What am I doing wrong?” Well, the truth is that you may not be doing anything “wrong”, but there may be some things you could do to bring about a...
Sell More Higher-Margin Products
Businesses that find they’re not earning much profit, despite strong sales, may have allowed low-margin products to become their mainstay.
A newsletter can emphasize higher margin products, among both customers and employees. For employees,...
This is not so much about how to market a dental practice, as it is an illustration of how smart marketing strategy can permeate every aspect of a busy professional service firm.
During my last appointment, Dr. Penski and I talked about her practice and approach to marketing. Here’s...
Winter smells fill the air, cool breezes send the geese on their way, and frost steals the color from fall leaves. Yeah, it’s that time of the year again. We get out our winter clothes and head for the malls. Shopping and the holidays go together like a hand in a glove. The question...