Differentiate or Die – 3 Keys to Eclipse Your Competition
Quite frankly there are very few ways to really differentiate yourself from your competition. You make a great product, so do they. You provide top-notch customer service, they do too. Worse yet, theres probably a...
Once upon a time, in 1969, there was a young woman who had a dream of starting her own company. She had ideas, talent and work ethic to spare but what she didn’t have was cash. After careful research she found that marketing would cost more than all the other aspects of her business...
Knowing the difference between short run printing and print on demand is a key point to be able to understand comprehensively these two printing services. Short run printing and print on demand are somewhat alike, in terms in process perhaps. However, these two has their own...
Small business marketing is not like taking a family vacation.
Did anybody take a family vacation this summer? Do you have children of your own, or do you remember what it was like when you were a kid taking a trip somewhere?
I can still remember the family vacations as a...
“Before you begin marketing through a VIP Club, you need to take a step back and look at your restaurant. Make sure that you are ready for increased business. Don’t attempt to market your restaurant unless you have above average food and service. Good marketing can actually put a...
Small Ads Produce Dynamic Results: 4 Steps to Exploding Your Market With Small Ads
Dynamite comes in small packages… or in small ads in the marketing realm. Our natural instincts scream that BIGGER IS BETTER! Is it really true? Sure, the small advertisement doesnt have the luxury...
What if you’ve done a variety of marketing activities over the past year, but you did not establish any way to track the response? Now you dont know what worked and what didnt.
Is there anything you can do now before you continue with your marketing efforts and potentially continue...
I didnt really do a lot of family dinners growing up as a sprightly-eyed jumping bean, just beginning to find my ways and means in this great world of ours. For me that meant great things.
For one, I was able to get in the me-time, that is so important to a developing young man, when...
When discussing dental marketing, it is important that we get the following fundamentals out in the open before we get to the actual strategies and tactics we use to grow a dental practice.
The Cost to Acquire a New Patient
The Lifetime Value of a Patient
New Patients versus...
Statistics show that, on average, U.S. companies lose half of their customers every five years.
It’s true that acquiring new customers will help your business grow. However, your current customers are the lifeblood of your business and keeping them happy should be your highest...
You see headlines all the time about ‘Hot leads’ ‘Fresh Leads’, etc. With this kind of lingo in place, one is likely to get the idea that a ‘lead’ is some sort of baked good.
I’m being silly of course. I’m sure you have some idea of what...
Choose wisely. There are six major elements you should be looking for in a network marketing company:
* Stability. How old is the company?
* Outstanding products or services that customers will use and need more of.
* The pay planit should be smooth and reasonable...