Two incidents in one week got me thinking about an ingredient in persuasion that we don’t often hear about.
In the first incident, an accomplished copywriter asked for feedback on a letter he intended to send to members of the local Chamber of Commerce that he’d just joined....
When was the last time you took a long critical look at your business card?
I’d bet you haven’t really thought about it since you initially got them printed.
Let’s stop for just a moment and ask, what is the point of your business card? Is it to simply fill the...
One way that companies make the process of applying for a cash advance so fast and easy is by not conducting credit checks. When applying for a cash advance you have to wait for the credit check to come through then the company must check if you are eligible for the cash advance. The process...
What Does Multimedia Mean and How Can it Help My Business?
The term multimedia simply means many ways of communicating. Media is the plural for medium and the word originated in the field of advertising over 50 years ago. The following are all examples of multimedia, they all relate to...
The state of Utah has plenty to offer in the way of new homes as several of the areas are continuing to expand and offer new opportunities. These days you can find plenty of job offers online for the Utah area as well. In order to give you a good idea of the types of new homes that are available...
Part-time and work-at-home opportunities abound on the internet these days. So many households need the flexibility of a self-employed schedule as well as the additional income such efforts can produce. Near the top of this long list of potentially viable employment options are mystery shopping...
With the falling prices of plain paper fax machines; many of them are now making it into offices and homes, we are proud to offer a low cost solution to your facsimile ink film. Even though produced under stringent quality control, it is still cheaper yet with quality comparable to OEM films and...
Promotional products VS Print advertising
Print advertising vs. Promotional Product advertising has many different characteristics. PRINT ADS will only carry the life of the ad and are not considered effective advertising. Only effective on a repetitive basis. We have made a...
What Do You Mean You Don’t Have Anything To Write About?
One of the questions Im repeatedly asked is how to use article marketing when youre not a writer and dont have anything to write about. If you say you have nothing to write about, I think youre wrong. Im willing to bet you...
Lets make business reporting simple again. In the age of information, many of us are experiencing information overload. There is such a thing as gathering and presenting too much data, and the business world struggles to present information in a rich, powerful, and stimulating manner without...
There are so many reasons why I work from home; I would like to cover a few in details. I started working from home because Im going to college online and I wanted to make some extra money on the side. I didnt realize my online home business would turn out to be as successful as it is. When I...
Creating an effective marketing message usually calls for a three-step approach. Define your audience, define your goal, and define your message – in that order.
1. Define your audience
Who are you marketing to? Who are you hoping to motivate and persuade? Sure, you want to...