Branding is perhaps the most important facet of any business–beyond product, distribution, pricing, or location. A company’s brand is its definition in the world, the name that identifies it to itself and the marketplace. A model may be beautiful, but without a name, she’s...
It happens to all of us. Our old car is ready to retire and we need to find a new car. It can be very exciting to buy a new car and there are many ways to go about doing it. Buying online is a great way to buy a new car and even research new cars, as there are no sales tactics and no dealers or...
Do you want to make money through the Internet but you don’t have enough experience or capital to start your own online business? You don’t have to worry, for a lot of online marketing options exist for you to start with. One of these options, and shall I say the best, is affiliate...
After ten minutes with Ed Tettemer in the offices of the agency he founded with partner, Steve Red, you begin to understand the agency’s passion for excellence. After an hour with Ed, you begin to understand the intensity of his personal passion. You begin to understand it but I have a...
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What kind of web hosting do you think you can get for $6.95 a month? Well, you are probably either going to say you cannot get web hosting for that much, and if you can, it is more than likely going to be bad. Well, what...
When you spend time with Mary Stengel Austen, you come away with one feeling. “That woman is affable.” After thinking it over, you might find other words which describe her: smart, realistic, enthusiastic, tough minded, determined, articulate, strategic, focused. But you’ll...
So you bought a domain name and also built yourself a nice and shiny new website to showcase your business. It’s got loads of info on it about how great you are, maybe even an online shop with all your products. But how do you tie this strange new world of ecommerce in with your...
Over the last decade, many people have begun to take advantage of the opportunity to operate their business from home. The majority of these home businesses are actually operated via the Internet. As the Internet based success stories continue to mount up, more and more people are turning to the...
If you are a business owner, manager, or work in the human resources department of a company, you’ve probably hired employees who have been less than truthful on their resumes. In fact, recent studies indicate that 75 percent of all resumes contain some form of falsification and fully 89...
You have heard that you can find a lot of information about franchising in new business magazine, India. Undoubtedly a new business magazine in India can be the source of all the information that you ever needed to start a franchise business. Also called business opportunity magazines, you can...
Maybe you are contemplating of a barrage of advertisements on television, billboards, magazines and practically everywhere. Nonetheless, the solution can be as simple as publishing newsletters.
It may sound a little awkward to you. But the blatant fact is that businessmen and marketing...
In a sense, the entrance to SFGT is a window into the person who leads the company, Dudley Fitzpatrick, CEO. Open the big front door of the old town house on Walnut Street and the first thing you notice is three old stone steps. Couldn’t they afford new steps?
Then you see the second...