If you are a loan officer or mortgage broker and you are on the market for mortgage leads, you may want to research the companies you are considering to determine exactly what kind of leads you will be receiving. Not to mention, where they are coming from.
A junk lead is classified as a...
The best time for marketing is when they arent buying.
Be realistic. If you arent selling the hottest new fashion or gizmo for holiday gift-giving, its hard to get anyone to think about buying your product or service from Thanksgiving through Christmas and New Years. Thats a six week...
1. You don’t make people feel safe when they order. Remind people that they are ordering through a secure server. Tell them you won’t sell their e-mail address and all their information will be kept confidential.
2. You don’t make your ad copy attractive. Your ad lists...
“And they are making sales. Ari, if the numbers game leads to sales, why should I change? Deep down, the old numbers game just feels wrong somehow… can you give me some insights so I can unlock myself from having to follow everyone elses path?”
Interestingly enough, I...
The Internet is a vast sea of online business opportunities, and if you get lost on that expansive ocean, then youre going to be adrift in the middle without direction and will eventually drown. In online business, as well as any other business, really, focus is your compass. If you know who and...
If so, what is a hard discipline? One that involves HUGEmoney or personal pain? One that absorbs all the general counsels time? Or, is it the blinding success of a brand new business or, maybe, something that affects individual careers? Or must it simply employ clubs and brass knuckles?
I...
Marketing at your fingertips thats the essence of catalog printing.
With catalogs there is no need to present the exact product or demonstrate the services that your company is marketing. All it takes is a state-of-the-art catalog.
In designing catalogs, areas of concentration...
While many iconic images have been created as part of successful advertising campaigns, some icons have histories as exciting as the products they endorse. For example, did you know that the Doublemint Twins first appeared as only illustrations? They debuted in print advertising for the famous...
Youve probably played countless lottery games and spent a small fortune in the process with little or no success. Well now you could radically improve your chances of success in an e-Lottery syndicate.
Wherever you are in the world you can play e-Lottery a proven winner that massively...
Project Management is a Cinderella occupation. Nick Garratt knows this only too well. He has to use not only his planning and organizational skills to keep the team of engineers and technicians on timetable, he also has to be the bearer of bad news and the motivator, all in one package. To top...
When Im having business meetings with individuals, I see to it that I am equipped with the right marketing tool. I always carry with me business cards and flyers. These two are the most convenient marketing tools. They are neither heavy nor harsh on the budget. In addition, they are trendy, too....
If you are a loan officer or a mortgage broker, and you are currently using a mortgage lead provider, or you are considering investing with one, one of the most important things you should take into consideration, is the closure ratio.
If you are closing anywhere from 5% to 12% of the...