Kelly: Why should we take color into consideration when it comes to marketing?
Karen: Actually, lets back up. Color is our worldview its instinctive, human and intrinsic to who we are. So we have an emotional, unconscious response to different colors. This is what matters in marketing ...
After recently updating our office phone system, I have a few pieces of advice to share about purchasing an office phone system. We thought we did enough research to make this a simple purchase and installation, but found out later that we really had little idea of what we were getting into....
The wide array of colors available in printing today offer a lot of option to all people with printing needs. This wide array of choices tempts people to use a lot of colors and some other extras that they dont really need for the print job. This often leads to excessive spending and waste of...
Branding is no longer simply about visual appeal (or the cherry in the apple pie example, as given in my earlier article). Unfortunately, many graphic design firms who position themselves as advertising agencies believe that branding your corporate identity is all about developing great looking...
Thinking of an Accelerated Nursing Program to Further Your Career?
There is such a demand for people to enter the field of nursing that many new programs are being developed to certify nurses in record time. There are a number of options available and an accelerated nursing program is...
Renting an office space is one of the important decisions in any business. It involves a long term commitment that will affect the company profit and loss. The following are some tips regarding office rental
1) Location and Price Range
Location is this first factor you need to...
There is one lead generation strategy that out performs all others exponentially. This strategy is so powerful that when applied in a systematic fashion, to an existing business, it will more than double your profit.
Even more appealing, it entails practically no additional marketing...
Cold Calling: How to Warm Yourself Up Before You Start
Cold calling even the name is enough to strike fear into the heart of many a small business owner! What image comes into your mind? Sitting in a lonely damp office, surrounded by paper, 2 day old coffee cups and a stack of...
Ironically, most of us got into the home based business world because we wanted to have more time with family. So how is it that we sometimes have less time? Lets take a look and see what can be done about it.
The promise of having more time with family is one of the major attractions...
Branding is no longer simply about visual appeal (or the cherry in the apple pie example, as given in my earlier article). Unfortunately, many graphic design firms who position themselves as advertising agencies believe that branding your corporate identity is all about developing great looking...
One of the chief complaints from customers about the way business is conducted these days centers on customer service. Either the service aspect is completely lacking or what has been promised to the customer hasnt been kept. Dealing with the latter category, it is easy to see why customers are...
It’s a dog-eat-dog world. You must be prepared for anything when deciding to open your own practice or small business. And once you become a business owner, you need to know how to make your business grow.
“What keeps business owners, practice owners and partners up at night...