=> Step #1 – WHO DO YOU THINK YOU`RE TALKING TO?
Before you sit down to write your email sales letter, you`ve got to determine exactly who your audience is. This is a master key to getting results from email marketing.
Ask yourself these questions:
– What do your...
Nothing can turn strong copy into a 97-pound weakling faster than a flawed review process. The result is severely handicapped marketing efforts and, alas, fewer sales.
How can you avoid this dire marketing situation?
By having a smart and consistent review process that preserves...
Since the golden age of the Western, poker playing has always been a popular theme in Hollywood. Although many of the Hollywood films that feature poker are not very good and some of them even display poker in a ridiculous manner, watching poker action on the big screen is great fun, especially...
Poker Hands: Best and Worse Starting Hands in Texas Holdem
The basic poker lesson is when to hold and when to fold. Knowing whether your initial deal is worth staying in the game or if you should call it a day, is one of the most important decisions to make at the beginning of the poker...
6 Reasons Why Case Studies Are A Terrific Market For Freelance Writers
I remember the first time a client offered me a case study writing assignment.
I was petrified.
It was early in my freelance writing career and I didnt even know what one looked like. I had a lot of...
5 Must Have Questions In A Sales Letter – Must Know
People have included all kinds of sales pitch in their sales letter but sometimes still wouldnt achieve the results they want. The importance of a sales letter is likened to having a shop to sell cars. If the looks of your shop...
Before you head for the nearest empty chair at an open poker table, hold on. There is one very important factor that you must check and verify before you start playing.
What? Check the betting limit of that particular table.
Why? This is what determines the professional skills of...
Copywriters often disagree on whether a short sales piece with lots of white space is better or whether long and detailed is the way to go. The long and short of the debate is this what type of buyer are you targeting?
There are basically 2 kinds of buyers.
1. The Impulsive...
The Bond that can come between a person and a dog can be extremely strong, especially if that bond had been strengthened living with each other for many years, I have personally cried after loosing our family dog that had been like a best friend to me from my birth till I as 15 years old, when...
Your FAQ Page – A Sales Tool? You Bet!
The FAQ page a standard addition to almost any site. It usually lists questions customers ask on a regular basis, and the answers to those questions. But what befuddles me is that hardly any sites Ive visited use this page as a sales...
Passover, or Pesach as it is called in Hebrew, is the 8 day festival where the Jews celebrate their liberation from Egypt more than a thousand years ago. One of the most important features of this freedom festival is that the Jews cannot eat anything that is leavened. They eat unleavened bread....
Before you actually write the e-book we are going to write the sales letter first. Now I suggest you write it in Microsoft Word and save it. Then we can transfer it to the main Sales site Page when we are designing our basic site in step 5
The main reason we are writing our sales copy...