The legendary George Carlin made a career out of calling attention to the difference between how words and phrases are perceived as opposed to what they’re ‘actually’ saying …
He would ask wonderfully rhetorical questions, my favorite of which was...
How does your personality affect your web copy? Whether you mean to or not, your site reflects you in ways you might not notice: sometimes good, sometimes bad. While personality peccadilloes can be endearing in social situations, minor personality flaws can cause web copy sabotage. So...
Youve probably heard about e-bookstheyre everywhere on the Internet, and it seems like everyone is writing them. Youve probably even thought about writing one yourself. But, what to write about? You need some e-book ideas.
First, e-books are electronic books that are downloaded and saved...
You already know how to create great web copy. Just remember your childhood nursery rhymes. As silly as it sounds, 3 Blind Mice will show you the way.
For some reason, 3 Blind Mice paid me a visit. As I heard the 100th replay, it hit me this would make great web copy. As a matter...
What to Look For While Betting on NASCAR
Auto racing such as Formula One and other races such as the Indy 2000 are big hits internationally. Millions of fans crowd stadiums to watch the different cars race by. The screech of burning tires as they spin by you is an experience that very few...
Si te mudas a otro pas o ciudad, sea cual fuera la razn, trabajo, situacin econmica, familia, novio, novia, cambio de aire; todas las razones llegan a ser insuficientes pero necesarias a la hora de adaptarse.
Adaptarse a una nueva cultura, idioma, ambiente, clima, reglas sociales, y...
Have you read Paco Underhills fascinating book, Why We Buy, about the psychology of retail store shopping? One of his major tenets about brick and mortar shopping holds the key to effective homepage copy something he calls the transition zone. If your homepage copy creates a sales...
The process of keywords search is well-known. However large the company can be, whatever industry it operates in there are usually some persons at the company who can perform this task. However, once the keyword search has been performed one should start working these keywords phrases into the...
These days, theres widespread acceptance that a website is an integral part of the marketing plan of any business. Likewise, its commonly accepted that web copy is a vital component of any website. But how much web copy is enough?
The pure volume of information available on the Internet...
Marriage is one of the most enjoyable but also one of the most painful experiences that people undergo. It carries with it the whiff of romance and eternal bliss, but sometimes you get a pack of thorns instead.
How Do You Ensure Your Marriage Is a Bed of Roses and not Thorns?
One of...
No matter how well you write, or even if you have a professional writer create your web site copy, you’re going to have errors. Misspelled words, awkward sentences, phrases that don’t make sense, and words that are used incorrectly run rampant through many sites. And it’s no...
Il est loin du temps du Titanic, avec sa carapace majestueuse, sa luxure, son confort, ses services bord! Dtrompez vous, les paquebots de croisires existants de nos jours ne font que reprendre l’ide du Titanic, avec des matires plus simples mais d’avantage confortables et fiables....