Truly memorable disasters dont just happen. They require a special blend of misunderstanding and misguided effort. Here are three ways to guarantee a disaster in your next presentation, and how to avoid them.
Mistake #1: Believe in Magic
Show up hoping that a coherent, eloquent, useful presentation will magically appear once you start speaking. Avoid any type of preparation. Just wing it.
> What Happens
Everyone is amazed by the presentation because they expected more. They are also bored and disappointed. They may even become upset because an unprepared presentation insults the audience by wasting their time. Unprepared presentations sound like, well, unprepared presentations.
> Instead
Prepare. Identify the goal for your talk. Design a presentation that achieves that goal. Talk with key members of the audience about their expectations. Rehearse.
Mistake #2: Memorize your speech
Spend untold hours committing every precious word to memory so that you can recite it even if awakened in the middle of the night.
> What Happens
You sound like a machine. And if you stumble on a word, you can become...
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