4 “Sale Thieves” You Need To Be On The Lookout For
Many successful marketers began their careers as children setting up a lemonade stand or selling newspapers. Years of experience and exposure to more mature and intricate marketing techniques change a lot of things, but there is one aspect that is no different between selling glasses of lemonade and Internet marketing… customers have the power to decide whether or not to buy your product.
Yeah, the products and marketing methods are changing constantly, but the driving force that motivates sales remains unchanged… so do the 4 things that steal sales right out from under your nose.
1. The “I don’t need it” attitude.
Let’s face it… need has little to do with what people buy or don’t buy in the American culture. Want has everything to do with whether they do or don’t buy. The most crucial aspect of getting a high number of sales is targeting the right market. It does little good to advertise to people who really aren’t interested.
What are you advertising? Where are you advertising? These two questions go hand in hand. ...