5 Tips On Making Your Business Card A Powerful Marketing Tool
When used effectively business cards can be a great marketing tool. In this article we will discuss 5 of the most effective ways that you can use your business cards everyday.
1. Be Creative.
Be creative in the design of your business cards. Business cards do not just need to be bits of paper with your contact details on them. Be creative and give your business cards a use and purpose. Make them a powerful marketing tool in the promotion of your business.
Your aim is to make your business card something that the receiver will want to keep and make use of. This is the difference between a well thought out and designed business card and a piece of paper with your contact details on it that will probably be thrown into the trash.
Give the recipient of your business cards a special offer. For example if you are a school/training centre you may offer ‘first lesson for free with this card’ or if you run a shop maybe you will offer ‘10% of any purchase over $50’.
Whatever your business, there is a creative way to give your business card real value to the...