Now you know that you need a list and have started to build one. The next step is to build the relationship that will make the list profitable. Below are 9 tips to help you get that process started.
1. Unsubscribes are good.
The only way that you will not get unsubscribes to your list is to never send to them. Not everyone will like your personality or writing style. Those that dont will never follow your recommendations so it is not a great loss when they unsubscribe.
2. Be yourself.
Let your personality come through to your list. People will buy from you because they trust you. Try to be something you are not and it will come through to your list and you will never develop that trust.
3. Be informative.
Make sure that you are supplying quality information to your list. Even if you are presenting a product for sale make sure that you are also supplying information. Create the problem and your product as a solution but also let your subscribers learn something about the topic even if they arent interested in the product.
4. Stay on topic.
If your list is about desserts that should be the topic of your email. Now dont send...
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