An Internet Marketing Lesson I Learned From My 7 Year Old Grandson
A few weeks ago I was watching my 7 year old Grandson Joel as he was drawing a picture of a strawberry patch.
As he drew, it began to look more and more like a Christmas wreath than a strawberry patch. I told him that it looked pretty good, but suggested to him that “maybe you could put a few strawberries here, and here and here” as I pointed to the big white area in the middle of his drawing.
He looked at me in all seriousness and said…
“Grandpa, it doesn’t matter what YOU think, it’s what the artist thinks!”
It was funny at the time, but I have been thinking about this quite a bit.
You know what? He is right!
There is a great lesson to be learned here. The lesson applies very well to Internet marketing. Actually it applies well to ANY kind of marketing, it doesn’t necessarily have to be on the internet.
We have a tendancy to come up with an idea that we think is the greatest thing since sliced bread. We’re absolutely convinced that everybody will beat a path to our door to buy our product. We spend...