It is not uncommon to hear fabulous success stories from internet-based companies. We all know about the Amazon.coms, Googles, Ebays, Yahoo!s, and all of these other popular websites that sell goods or services. The dotcom boom took place in the early 1990s and many internet companies went bust due to a poor reception from the
public.
Todays consumers are a great deal savvier than they were in the last decade, and internet-based businesses are back in full force. One mistake common to the dotcoms
that bombed shortly after forming was lack of leadership and poor business plans. Everyone saw the potential in this new and intriguing forum, but no one quite knew what to do with it. Since no one had ever run an internet business, CEO’s attempted to run them like traditional stores. Although you may sell the same products or services as a traditional brick and mortar store, there is a great difference in the approach to running an internet business. However, in the field strewn with failed
businesses of the past shine many small e-business success stories.
The mom and pop businesses have taken the internet in stride. The family run e-business is...
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