Are FFA Pages a Marketing Resource?

| Total Words: 629

An FFA page is a free for all page. Its operation is very simple. You submit one line of text to the page and when other people see it, they pick up the link and go through to your page. The concept sounds very simple, and it would be if it actually did what you wanted it to do. Which is generate traffic consisting of interested buyers instead of generating a huge load of emails from people just like you who are trying to promote a product. The truth is that for most people, FFA pages have not produced the returns on income necessary for me to be able to recommend FFA’s as something you should put your money into with high expectations of return.

There are a number of reasons why this form of advertising has not promoted much for its users. First, your ad is one line among hundreds or thousands of one line ads. On top of this the few people who might see this page are the other advertisers who have submitted ads to this page, not shoppers looking for your product.

Another problem with FFA pages are they are usually designed to scroll. As new information is added the older information is advanced off of the page and out of sight. Before FFA pages were as...

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