Article Marketing – The Bad, The unsightly, and The Good
When most people think of Article Marketing, what comes to mind is usually how to write the article rather then how to market it. But there is anthor way and I will show you in this article.
The latest rage seems to be Article marketing and with good reason. It’s by far the best free means of promoting your business and increasing your sales and opt in subscribers.
By submitting your articles to article directories, article announcement lists, and ezine publishers, you achieve several things.
First, you establish yourself as an expert in your field. Readers are more likely to listen to you if they feel you know what you are talking about.
Second, by attaching a resource box to your article, you are giving the reader a link to your website. If the reader is impressed with your knowledge, they will probable click on your link to see what it is that you are offering.
Third, you increase your search engine page rank by providing a non-reciprocal link to your website. Search engines seem to give extra weight to non-reciprocal links in their page rankings.
But...