Perhaps you, like me, have web hosting that includes, free of any extra charge, unlimited autoresponders. That being the case, you might be inclined to balk at any suggestion to start paying for them.
Recently, however, I made the switch to paying a monthly fee for unlimited autoresponders. Am I rich (with money to burn)? Have I lost my mind?
Actually, I consider this move to paid autoresponders to be a wise decision. Here are some reasons why you might want to pay for an autoresponder service.
1. Sequential Autoresponders: Although many web hosts offer unlimited autoresponders, each autoresponder is only capable of sending one response. Building business relationships with paid autoresponder services can thus increase your sales.
2. Tracking Capabilities: The autoresponders that come with your web host don’t have built-in tracking capabilities. Tracking customer response with paid autoresponder services can lead to more effective advertising campaigns.
3. Deliverability: A very large number of your newsletter subscribers are not getting your newsletter if it is sent using your web host’s mailing list program. Improving newsletter...