When answering machines were first introduced it was not uncommon for many individuals to simply hang up with the highly emotive vow never to do business with a company that would be so impersonal as to relegate their concerns to a recording device. Then they would discuss the matter with similar emotion to any who would listen.
Today even the idea of an operator is an antiquated notion in some business as an automated voicing system guides you to the appropriate party to ask a question or voice a concern (even then you can expect to leave a message it doesnt matter if you made it to the wrong extension).
With online business it is possible to conduct business with clients who will never hear your voice. However, that doesnt mean they arent interested in hearing from you.
The truth is the Internet is automated in such a way that the only three human responders in a transaction are the consumer making the purchase and the warehouse worker assigned to product fulfillment and the individual charged with actually delivering the merchandise.
When customers make an online purchase they want to know that the order was received and fulfillment of the order...
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