Avoiding Seminar Dogs: How To Pick The Right Session To Attend
My email is overflowing with seminar information about programs at upcoming trade shows. I’m like every one else whose time is at a premium. How can I maximize my time when I am at the show? How can I stay informed with the latest innovations?
Almost every trade event now has a conference track that runs concurrently. These are usually well publicized in advance so have time to register and in most instances are able get a discount for early registration. In some cases the conference is in advance of the actual show so it doesn’t detract from time in front of the exhibitors. In any case it’s wise to plan your conference schedule as early as possible.
Look at your travel agenda and determine how much time you can set aside to attend a conference session/s. Review the program information. In most cases there will be a very diverse selection of offerings. Look to see who the session is targeting. If your title or job description is listed then it’s a good bet this is something you should attend. Check out the speakers and their
companies. Are these the people you...