Beat The Competition – Let’s Beat Out The Competition Once And For All
Have you ever lost the sale because the prospect decided to go with your competitor? In the world of business, there will always be other businesses competing with you for your customers.
Is there a way to decrease losing business to the competitor and increase the chances of them choosing you? Absolutely! It starts with knowing, understanding, researching, and learning from your competitors.
Here are 8 steps to help you learn more about your competitors:
1. Identify the company name
2. Names of top executives and sales people
3. What services they do and do not provide
4. How much they charge
5. Who they target their marketing to
6. How they find clients
7. How they position themselves in the marketplace
8. Their strengths and weaknesses.
Invest some time in studying and learning from your top competitors, especially the successful ones. After completing Steps 1-8, you can now identify, create, and offer new ways to present your product that your competitor isnt doing.
This can include offering services...