Before entering a new market, try testing it first

| Total Words: 473

You know information is valuable.
You know the Internet is a profitable venue for marketing information.
You think you may have a great idea or maybe even a product… Now what?

If you’ve done your research, you already have the right tools to start your online business. Namely, you know how to make a website (or if you don’t know how, you know that you can learn how to do it easily or that you can hire someone else to do it for you) and you understand the mechanics of selling your product online (like signing up with a payment processor and getting visitors to go to your site).

But maybe you’re afraid to start.

There’s nothing wrong with being wary; in fact it’s good business sense to know what you’re getting into. A common statistic thrown around is that 9 out of 10 new businesses will fail within the first year. But knowing that doesn’t mean it’s time to quit before you even start. You have a product and therefore you have a target market; it’s useful, even necessary, and most certainly comforting to your beginner’s brain to do your own research and due diligence.

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