Betfair Trading Part 5: Want A Tip? Dont Back Or Lay. Trade!
In my experience to date, Trading is the ONLY way to guarantee long term profitability on the Betting Exchanges.
Laying horses to lose is no more profitable than backing them. The effect on profits is akin to backing in reverse.
Simply put; the effect of laying is a long winning streak of small wins interspersed with a large loss as oppose to backing which is a long losing streak of small losses interspersed with a large win.
Laying horses is relatively new and therefore has a novelty excitement factor that draws a lot of new punters onto the Betting Exchanges. Punters can experience Quick wins due to the unsurprisingly high ratio of losers to winners in any race.
It is not till a failed lay is experienced that reality bites.
Indeed most novice punter pots will only be able to sustain a run of 3 failed lays before they are broke.
The idea that there are 16 horses in a race and all you have to do is pick one that has no chance of winning, and watch the profits roll in, is an extremely potent aphrodisiac for punters looking for something new.
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