Photos into design is like putting life into it. Without photos, the design would appear bland and boring to those who are seeing them. People, having short attention span, gets bored easily. It is when they see something interesting that their attention first is caught. Curiosity will follow.
Then the need to satisfy them eventually followed suit. A successful design would mean giving the people what they needed and making them want to go back for more in the future.
What is the importance of photos in a design? The obvious reason is that it draws attention. These are the first things that people see whether they are looking intentionally or unintentionally.
In photos, the colored ones have the strongest pull over the black and white ones. Some of the cases though can have this reversed, depending on ambiance that the readers see the photos.
Photos give credibility. This fact is seen clearly in the advertisements of products. Portraying people enjoying one product or others choosing a certain brand over another can convince people.
The readers seeing these photos would then imagine that maybe that is the result of the product being...