Book Shepherds: Who are they? What do they do? Should you hire one?
As anyone whos courageously ventured into the arena of self-publishing knowsor soon willtheres much more involved in the process than simply sending your manuscript off to a printer, dropping off review copies at a handful of bookstores, and kicking back and waiting for the revenues to roll in.
To the uninitiated author journeying alone, the critical decisions that need to be made along the way can be overwhelming, frustrating, and even downright daunting.
Fortunately, a new breed of publication consultants has grown up right alongside the flourishing self-publishing population to serve as guidance counselors through each phase of the complicated process. Though self-publishing is largely considered a DIY endeavorhence the designation self-publishingthere may be many advantages to using a professional book shepherd (as book consultants have been dubbed by self-publishing guru Dan Poynter) that makes hiring one well worthy of consideration.
But, just what exactly is a book shepherd? In practice, many of the professional services book shepherds provide include either direct...