Recently I reviewed a client’s query letter. It was a hard working query letter, detailing the marketing prospects for the book, her own glowing credentials and the contacts she possessed that would help her publicize the book. But she left out one teeny weeny thing: she didn’t say what her book was about! I used to think query letters were relatively easy, but now I realize that a query has to do so many things that it’s easy to forget essential elements. Since the letter is your first step in putting your book’s best foot forward, you don’t want that to happen. So here’s a simple rundown on what goes into a solid query letter.
Who Are You?
It’s tempting to start the letter by leaping into a breathless description of what you’re sure is going to be the best book in the world, but resist a little longer. You want to use your first paragraph to introduce yourself and let the agent know why he or she should pay attention to you. Tell the agent who you are. Describe your qualifications, including a bit about your current activities which will in turn describe your platform. Have you been doing speaking engagements? Do...
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